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Making up 25 percent of thepopulation, the millennial generation is three times larger than Gen X and alarger group than baby boomers. According to Forbes magazine, they spend $200 billion on an annual basis—and they’re changingthe entire face of marketing. Fast Company reports that millennials are expected to control $24 trillion in wealth by 2020. “As millennials demand more meaning from companies,” says Fast Company, “brands need valuable messaging to connect with young adult consumers.” While much has been written about...

Starting a business is a great adventure, but finding office space might be an unpleasant part of the journey. Most cities around the world are similar in theme where high rents are concerned. The closer to the CBD, the higher your monthly rent will typically run, and this is the case in Thailand’s major cities as well. For someone familiar with the landscape, finding suitable office space is a cinch. Conversely, for foreign investors and entrepreneurs, tackling real estate law while searching for appropriate, affordable space might...

Hard work doesn’t necessarily add up to productivity. It is a popular myth that squeezing more hours out of your staff leads to robust productivity scales. But nothing could be further from the truth. Essentially, workforce efficiency lies in how much work your employees can complete in the time frame they’re given without actually bearing the brunt of over-utilisation. A direct result of misaligned priorities is a scenario wherein critical work is left undone while timelines get pushed. Your employees are then forced into a frantic...

It can be one of the most daunting times of your business career, and for this reason alone the chances of making basic mistakes immediately increases. Of course, due to the fact that so many startups fail in their first year of operation, this means that these mistakes can be more detrimental than they perhaps might usually be. It’s for this reason that today’s article has been penned. We will now mull over some of the most common mistakes that impact startups, and how you avoid them to give yourself the best chance of success...

In this age of the Internet, the goals of anyone with a dream to start a business and take charge of their future are closer and more accessible than ever. While starting an e-commerce business may be easy, the most difficult part of making such a business a success is knowing exactly what business to start and what you need to start on the right footing. If you already have a great business idea, here are five of the most basic requirements you need before you launch the business. A brand name and secure website In the e-commerce business,...

Do you have a passionate business idea that you can’t wait to get off the ground? The challenges of initiating your business can now easily be overcome. Through technological advances and the growing acceptance and encouragement of entrepreneurship, there hasn’t been a greater time than now to kickstart your start-up. Multiple levels of government, corporate businesses and the local community all stand as support for small business owners to develop their idea to contribute to the greater society. Here are the tops reasons why being...

As we all know, engineering is the fashionable (and lucrative) career path right now. However, like all professions, not all engineers are equal. As the title of today’s post might have already suggested, this is all about senior and junior positions. Sure, everyone starts in the latter, but some fail to progress to the former. Even if you have a Masters in Control Engineering, you will typically start in a junior position (although your route to the top might be somewhat more accelerated). If you fall into this category, or you...

As a new entrepreneur, it’s likely that you’ll be wearing more hats than you could have imagined. This could mean having to be admin staff in the morning, a graphic designer in the afternoon and accountant at night. For this reason, before starting a business, you should be well-equipped for the challenges that will inevitably come. One way you can do this is by improving your skills so that you’re able to handle the many tasks that you may be responsible for, especially in the early days. If you happen to be a new entrepreneur...

Have you ever worried about the security of your premises? It is especially worrisome if you are on the move most of the time and have to leave your home or office unattended. You see mechanical locks can be picked and no matter how fancy they make it, lock pickers are getting smarter. The answer to that is perhaps a smart lock that you can keep a track of online. RemoteLock offer you such an alternative, where you can have locks installed for your office, home rental property, or vacation home and keep track on any activity on it. These...

This is a guest post, courtesy of Adam Steele, the founder of Loganix, a popular SEO fulfillment company located in beautiful Vancouver, British Columbia, Canada. So you want your startup to get some attention? You’re in for a lot of work, because there has never been more noise to shout over. If you want to stand out, you’ll need to be agile, active with your audience and prepared to prove your worth with defining content. Sure, that sounds hard, but it’s not as bad as it sounds. All you need is the right set of fundamentals to...