Google has added two new features in its kitty for its social network: embedding feature and expanding attribution in Google Search. With the first feature, Google now allow you to embed Google+ posts into other web pages just like the way Facebook and Twitter allow. This means one can embed text, photo and media posts which all are supported and the embeds are fully interactive, letting visitors to +1, comment and follow you inline.
The second feature is integrating Google+ sing-in with Google’s Authentication program. This means if you sing in to say WordPress.com with Google, the article you publish will now be associated automatically with your Google+ profile. The same feature will also be available for Examiner, Typepad and select authors on About.com and Wikihow.