Running a successful corporate event can be hard when you are trying to run a business at the same time. After all, event planning is a valued trade, and many people take years to learn the skills they need to make major conferences happen. However, there are some essentials to think about when planning your event. We’ve put them together for you to give you the foundation of running any corporate conference or retreat. Let’s take a closer look.
Create a budget plan
As with anything in business, preparing a budget is vital. Without one, you won’t know where to start. Arranging your options for venues, travel, entertainment or anything else will prove impossible. The costs of running business events can vary wildly, so make sure you have a budget in place a long time before planning the finer details.
Successful events are all about the finer details. So, when you make a plan, ensure you write down every last little aspect of the conference or trip. Once you have everything down to the last detail, it is much easier to delegate tasks. Give them to those that are helping – whether it’s employees or a third party events coordinator.
Choose the right venue
There’s a good reason why the best conference venues charge a lot of money – it’s because they are far better than the competition. However, it’s never always so black and white, and there are viable alternatives out there that cost less – if you look hard enough. Think about the overall feel of your event, and find a venue that is suitable for its needs. An easy access location is essential, though, as are a few places to relax and unwind after a long day.
Laying on travel for attendees? If so, makes sure you arrange it as early as possible. The likes of GOGO Charter Bus and their competitors tend to get booked up quick. So, you need to move fast to make sure you don’t suffer from any embarrassment.
Food – and drink
Food is such an important part of any event, whether conference or team building. And, it’s an enormous squeeze on your time. Take a large conference, for example. It can take a tremendous amount of time to get everyone in and out of a lunch sitting. So, again, better planning is essential. You can’t expect to leave food off the table, either. If you want your event to be successful, you will need to keep everyone’s energy up right until the end. Alcohol is another matter entirely. It might not be suitable for your event, but will people expect it? There is usually a compromise to be found somewhere, so thin about your options carefully.
The take home
Our final point is a simple one – make sure your attendees have something to bring home with them at the end of the event. A data key chain or even a pen can often remind them of the day, and you never know who might turn into a new customer.