Why Social Media? Social media is everywhere; not only has it become one of the most popular forms of communication, but is also a valuable device in...

Any business must start with a plan, and the audience must also be defined elaborately if it is to succeed. Social media marketing is certainly a new...

With social media marketing now one of the top routes used for promoting a brand and driving sales, it is important that companies makes the most of it....

In the recent couple of years, we have witnessed a fair share of successful and not-so-successful marketing campaigns on social networking sites. Youtube...