Study: 71 Percent Of Twitter Users Now Use A Mobile Device Compared To 64 Percent Still On PC

Posted on Apr 12 2013 - 11:14pm by Editorial Staff

According to a new report from Strategic Analytics, about 71 percent of Twitter users now use a mobile device compared to 64 percent still use PC. The latest percentage comes as a result of survey of more than 6500 people in the US and Europe. The firm reported that between March 2012 and October 2012, users who used a desktop or notebook computer for tweeting fell from 77 percent to 64 percent, while those who used a mobile phone for tweeting rose from 53 percent to 64 percent, and those using tablet rose from 9 percent to 18 percent.

“The immediacy of Twitter communications requires devices which are close to hand at every waking moment,” notes David Mercer, VP, Digital Consumer Practice. “By definition this suggests mobile phones and tablets should be preferred devices for Tweeting and the survey evidence points clearly in this direction.”

Counting on country-based Twitter usage, UK stands at number one position with the highest usage of Twitter, where 21 percent of respondents are frequent users. The UK followed by the US, where 18 percent of respondents are frequent users, Italy at third position with 14 percent, France with 9 percent and Germany with 8 percent. Interestingly, about 78 percent of those who surveyed had not accessed Twitter at all during the past month.

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