According to the latest figures from Strategy Analytics, Android smartphone shipments up to 79.5% in second quarter 2013 while iOS down 13.6%. The figures revealed that Google’s Android mobile operating system platform reaches a whole new height while iOS staggering in between and Microsoft trying its best to strong its position with currently standing at third place. Further, the global smartphone shipments reached 229.6 million units in Q2 2013, up 46.7 percent from 156.5 million in Q2 2012.
Linda Sui, Analyst at Strategy Analytics, said, “Microsoft is making steady progress in the smartphone market due to strong support from Nokia. However, we believe Microsoft’s WP8 platform still needs to improve in at least two areas before it truly takes off. First, the license fee charged to smartphone makers for WP8 must be more competitive to compete with Android in lower price-bands. And second, Microsoft must dramatically accelerate its support for advanced technologies, such as octo-core chipsets, because WP8 continues to lag behind Android in the premium smartphone category.”