Seems like a smart marketing strategy, the Finnish mobile maker pushing out its fresh grains out of the shell i.e. the company is pushing up its fresh Lumia line-up of Windows Phone handsets. Nokia has put up massive posters in the heart of Australia of its Lumia 800 handset in Sydney to help bringing the consumers attention. Surely the advertisement cost more the company rather than company has to think something better like providing the device an option for hands-on. As Windows Phone is still not know to many, this would be a great way to introduce the operating system in public in a non-contractual way that allows the individual to experience it.
(Image Source: Neowin)