The Chinese internet giant Baidu today announced its unaudited financial results for the second quarter ended June 30, 2013. The company reported the revenue for the quarter was RMB7.561 billion (about $1.232 billion) whiles an operating profit during the quarter was RMB2.904 billion ($473.1 million). Diluted earnings for the quarter were RMB7.52 ($1.22) while non-GAAP diluted earnings for the quarter were RMB7.75 ($1.26).
“We made solid progress in the second quarter, adding a record 58,000 online active customers,” said Robin Li, chairman and chief executive officer of Baidu. “The adoption of our mobile platform gained momentum and mobile monetization improved. Mobile revenues for the first time accounted for over 10% of our total revenues this quarter.”
Mr. Li continued, “Our recent investments have further strengthened Baidu’s position in key strategic areas such as search, LBS, app distribution and online video. Our market-leading technology, innovative new products and unrivaled customer value proposition will keep us at the heart of the Internet in China.”
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