Visa Europe has announced that its new digital wallet service, V.me by Visa, will launch to an initial group of consumers in the UK, Spain and France in autumn 2012. The announcement also states that WorldPay as a key development partner in the delivery of the V.me service in the UK. Further development and launch partners in each market, including banks and retailers, will be announced soon.
“Our intention is that V.me will ultimately be able to incorporate any or all of our new payment technologies, allowing our members to deliver the best possible payments experience whether face-to-face, online or in a mobile environment. This comprehensive service suite, delivered under the V.me umbrella, will offer an easy way to benefit from the scale, security and reliability of Visa.”
The service will be made available through Visa’s member banks and will initially be accessed through the internet browser on a PC, laptop, tablet or smartphone. Consumers will be able to put multiple cards into the wallet. For retailers, it offers the opportunity to streamline the customer checkout process, driving up conversion rates and shopper satisfaction.