Sony Announces New Cyber-shot Camera Range: DSC-WX150, DSC-W690, DSC-TX66 and DSC-TX20 models

Posted on Feb 28 2012 - 6:45am by Editorial Staff

Sony’s Cyber-shot family keeps on growing and growing with the new line-up that company announced today DSC-WX150, DSC-W690, DSC-TX66 and DSC-TX20 models. Starting with the DSC-WX150 and DSC-W690 models are the world’s thinnest 10x optical zoom cameras – slimmer than any other 10x compact cameras currently offered in market (measured at slimmest part excluding lens).

The new TX66 camera features an ultra-slim, front-sliding design and measures about 12.2 mm (excluding lens cover). In the same way the thin TX20 camera is Sony’s most “rugged” compact camera offering — waterproof (up to 5m or 16ft), dustproof, shockproof (up to 1.5m or 5 ft) and freezeproof (up to 14 degrees F).

DSC-WX150 Features and Specifications:

  • Effective 18.2 MP “Exmor R” CMOS sensor
  • Lightning-fast AF speed of approximately 0.13 second in daylight, 0.20 seconds in low-light (speeds may vary based on shooting conditions)
  • 3.0-inch 460k dot LCD screen
  • 10x wide-angle optical zoom lens (25-250mm in 35mm format) with 20x digital “Clear Image Zoom” at full resolution; includes newly developed “AA” lens element
  • “Extra High Sensitivity” technology enhances low-light shooting capabilities
  • Captures 13 MP equivalent still images while shooting video via “Dual-Record”
  • Full HD Movie Shooting capability (1920×1080/60i)
  • Enhanced Optical SteadyShot reduces hand shake during still and video shooting
  • 9 total “Picture Effect” options, allowing for creative, custom styled photographs
  • The DSC-WX150 camera will be available in silver, black, red and blue this May for approximately $250.

DSC-W690 Features and Specifications:

  • Effective 16.1 MP CCD sensor
  • 3.0-inch 230k dot LCD touch screen
  • 10x wide-angle optical zoom lens (25-250mm in 35mm format) including newly developed “AA” lens element
  • 720p HD Movie Shooting capability
  • Enhanced Optical SteadyShot reduces hand shake during video shooting
  • 4 total “Picture Effect” options, allowing for creative, custom styled photographs
  • The DSC-W690 camera will be available in silver, black, red and blue this May for approximately $180.

DSC-TX66 Features and Specifications:

  • Effective 18.2 MP “Exmor R” CMOS sensor
  • Ultra-thin design measuring at 12.2 mm thick (excluding lens cover)
  • Lightning-fast AF speed of approximately 0.13 second in daylight, 0.25 seconds in low-light (speeds may vary based on shooting conditions)
  • 5x wide-angle optical zoom lens (26-130mm in 35mm format) with 10x digital “Clear Image Zoom” at full resolution
  • “Extra High Sensitivity” technology enhances low-light shooting capabilities
  • 3.3-inch Xtra Fine™ OLED touch-screen
  • Captures 13 MP equivalent still images while shooting video via “Dual-Record”
  • Full HD Movie Shooting capability (1920×1080/60i)
  • Enhanced Optical SteadyShot reduces hand shake during still and video shooting
  • “Photo Creativity” interface plus 9 “Picture Effect” options for creating unique, custom-styled photos and video
  • The DSC-TX66 camera will be available in silver, gold, red, white, purple and pink this March for about $350

DSC-TX20 Features and Specifications:

  • 16.2 MP “Exmor R” CMOS sensor
  • 4x wide-angle optical zoom lens (25-100mm in 35mm format) with 8x digital “Clear Image” Zoom at full resolution
  • Waterproof (up to 5m,16 feet), dustproof, shockproof (up to 1.5m or 5ft) and freeze-proof (up to 14 degrees F)
  • “3.0-inch Xtra Fine LCD touch-screen with 921k dot resolution
  • Captures 12 MP equivalent still images while shooting video via “Dual Record”
  • Optical SteadyShot Active Mode reduces hand shake during video shooting
  • 7 “Picture Effect” options for creating unique, custom-styles photos and video
  • The DSC-TX20 camera will be available in orange, green, black, blue and pink this May for about $330
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Editorial Staff

Editorial Staff at I2Mag is a team of subject experts led by Karan Chopra.