With Nokia’s Lumia 900 already making mark in different part of world – with AT&T in US spend some $150 million on its marketing budget – and while the phone available in both UK and Canada – it would be interesting to know that how much the smartphone material actually cost the company. According to HIS (via Reuters), Nokia flagship Smartphone’s material cost $290 – yes only $290, some 46 percent of its retail price, with the Finnish firm saving on processor and memory cost.
“The Lumia 900 represents a make-or-break effort by Nokia and Microsoft to re-establish their foothold in the smartphone business,” the researcher said. “While Nokia is willing to accept hardware lower margins to carve out smartphone market share, Microsoft also is pitching in on the operating system software side,” it said.
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