Nokia, Samsung, Broadcom and others today announced an In-Location Alliance, designed to improve and drive market adoption of location-based indoor positioning services and technologies. There are total of 22 companies who are being the part of it, with founding members including Sony Mobile, Samsung, Nokia, and Qualcomm, will create pilot solutions this year based on Bluetooth 4.0 low-energy technology and Wi-Fi standards, enhancing the accuracy and power consumption of indoor mobile products. The Alliance will focus on creating solutions offering high accuracy, low power consumption, mobility, implementability and usability.
The members include: Broadcom, CSR, Dialog Semiconductor, Eptisa, Geomobile, Genasys, Indra, Insiteo, Nokia, Nomadic Solutions, Nordic Semiconductor, Nordic Technology Group, NowOn, Primax Electronics, Qualcomm, RapidBlue Solutions, Samsung Electronics, Seolane Innovation, Sony Mobile Communications, TamperSeal AB, Team Action Zone and Visioglobe.
The Alliance says: “The aim of the In-Location Alliance is to act as a pioneer opening up new business streams for indoor environments. Indoor positioning is the next frontier of mobile services, offering great opportunities to enhance consumer experiences. For the benefit of enterprises, the Alliance will drive a world-wide indoor positioning system for use in major venues. Our pilots, along with technical evaluations, are paramount for driving rapid market adoption.”