With the social giant just gone public back on Friday, Microsoft has come up quietly with So.cl, a social network that is currently in beta phase. Created at Microsoft’s FUSE labs, the network will be set for use by students and academics for research purposes. Interesting fact is that being social does not meant hear that it comes as a rival for Facebook or Twitter, although it adds an additional layer to social networking.
So.Cl states in its FAQ:
So.cl (pronounced “social”) is an experimental research project, developed by Microsoft’s FUSE Labs, focused on exploring the possibilities of social search for the purpose of learning.
- So.cl combines social networking and search, to help people find and share interesting web pages in the way students do when they work together.
- So.cl helps you create rich posts, by assembling montages of visual web content.
- To encourage interaction and collaboration, So.cl provides rich media sharing, and real time sharing of videos via “video parties.”
We expect students to continue using products such as Facebook, Twitter, LinkedIn and other existing social networks, as well as Bing, Google and other search tools. We hope to encourage students to reimagine how our everyday communication and learning tools can be improved, by researching, learning and sharing in their everyday lives.