Chinese Search Giant Baidu Hits The Mark Over Rivals, Adds Real-Time Results From Microblogs

Posted on Mar 2 2012 - 6:13am by Editorial Staff

Chinese largest search engine, Baidu has taken a lead in making search engines more social, announced that it has begun indexing real-time results from Sina Weibo, popular micro-blogging site. The interesting part here is that neither Facebook nor Twitter has granted Google access to their data for search results, but their Chinese rival is the one in getting the access and bringing the information from the service to a wider Chinese audience.

Baidu, starting from today, now also displays prominently breaking real-time news and trending content from Sina Weibdo. You can test the feature out by searching with any of the trending topics found at Baidu Fengyunband, the trend insight page. Keeping a note, only a registered Sina Weibo account is required, as messages on the service can only be accessible by its users.

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