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With 80 percent of teen Internet users frequenting social media sites, it’s no wonder our real world social lives are seeing some changes. Though some parents worry about a future of poor grammar and verbal textspeak, most signs point to a more promising reality. Social media use requires some unique adaptations, but it also provides us with a whole new way to communicate. We’re Learning a New Language Social media sites like Twitter that impose a character limit force users to condense their thoughts. For many, this results in excessive...

Twitter today announced via its official Twitter account that it has filed with Securities and Exchange Commission to go public. The company which currently valued at over $10 billion dollars and is just a seven year old is on full urge to move to the next level. “We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale,” the tweet reads. The filing although is a “confidential” filing, which indicates that the company is having an annual revenue of...

On the occasion of 178th anniversary of Darwin’s discovery of the Galapagos Islands, Google in partnership with the Directorate of the Galapagos National Park and Charles Darwin Foundation has launched the 360-degree images from the Galapagos Islands which the company collected in May via its Street View Trekker. The 360-degree images will take you to the world of tortoises, marine iguanas, and Magnificent Frigatebirds. The company captures all during its ten day expedition. Google also added that it will be sharing its experience through...

Social Media Marketing is the overall term that refers to internet marketing over several forms of social media. Facebook, Twitter, Pinterest and Youtube are just some of the main channels. The main aims of social media marketing are to achieve customer communication and branding goals. Businesses of every size now use social media and it is an integral part of their marketing strategies. Whether you are a small cake shop or an international recruitment firm, social media cannot be overlooked. We have put together some top tips on how...

There are two major ways of lead generation through Facebook: one of them begins and ends on Facebook itself, and in the other case, you lead your potential leads through Facebook and to your website. In each case, the lead is a lead, and not necessarily a conversion. However, your chances are definitely better when you can get someone interested in visiting your business site. Let’s deal with the simpler option first, which is the first one, where the person does not have to go anywhere other than Facebook and is, therefore,...

Google has added two new features in its kitty for its social network: embedding feature and expanding attribution in Google Search. With the first feature, Google now allow you to embed Google+ posts into other web pages just like the way Facebook and Twitter allow. This means one can embed text, photo and media posts which all are supported and the embeds are fully interactive, letting visitors to +1, comment and follow you inline. The second feature is integrating Google+ sing-in with Google’s Authentication program. This means if...

Twitter announced today that it has acquired the world’s largest mobile ad exchange network, MoPub. MoPub is known well for allowing mobile application publishers to manage their inventory and to optimize multiple sources of advertising in a single product. The MoPub team will work together with Twitter team while the deal terms are not disclosed yet. Kevin Weil, Twitter’s VP of Revenue Product, shared that MoPub team has built a huge mobile ad exchange while the focus they put in on providing transparency to advertisers and publishers...

Instagram announced today that it now stands at more than 150 million users mark. The number means that Instagram has grown to a community of over hundred and fifty million people capturing and sharing moments every month, of which the fifty million have joined in the last six months. Moreover the company also told The Wall Street Journal that it is soon going to begin monetizing service with ads “within the next year.” The company’s director of business operations, Emily White share that the service should be ready to begin selling...

Google+ is one of the top emerging social media networking sites. It has made a mark in the social media world in a very short span of time. One of the main reasons it is gaining popularity is because of some very unique features it offers and also because it belongs to the largest search engine –Google.  The number of people that are joining Google+ has substantially increased over the recent past and continues to increase steadily. This growth spurt is so obvious that Twitter might soon be overtaken by Google+, provided the momentum...

Tech savvy media have been touting Google Hangouts as the best application to hold online meetings for whatever reason. Users enjoy the integration of audio, text, and video chatting and the integration with other Google Services, like Gmail contacts, Calendar, and Google Drive. It’s hard to argue with a tool that has seemingly no drawbacks, i.e. it’s free and it runs on all operating systems. For a clear example, Obama used Google+ for his planned virtual interactions with public. With all this in mind, there is still a loyal user...