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The internet is a great place with tremendous potential to earn a few extra bucks to help out with rent, tuition, credit dues etc. All you need is a wee bit of time, effort and a little bit of information to help you kick start; which you will find right in this article. Marketing knowledge Do you know how to make cake softer; how to make your own furniture; or how to save taxes? Well your information may just be sellable. Almost everyone who goes online is seeking some sort of information or the other, and the best way to earn from the...

Your product is getting popular overnight and your sales are through the roof- including increased traffic and revenue from your website. Your right on cloud nine- till your website crashes and you did not have a crash plan prepared. Every single business needs a crash plan, but in reality, very few have prepared for the possibility. While building up your business, the last thing you need is the added expense, but this is an essential one. At the end of the day, your decision to not implement a crash plan might just turn out to be more...

With more than a billion users, Facebook is a great place to advertise about your blog/ website. Facebook has made the task of advertising very simple for its users while allowing them to have a stringent control over their budgets. There probably hasn’t been a better time to advertise on Facebook, but is that all takes to make your advertising campaign successful? After a prospective client clicks your Facebook advert and lands on your page, it is the first 15 seconds in which he decides to stay or hit the back button, probably never...

If you are a website owner or a blogger you would like to have your blog/site be omnipresent on the search engine and at the same time you do not want to make your viewers go through hundreds of pages before they actually get what they came looking for. Having the above point said now let’s look at the most important strategies to keep your site on top of the list on the search engines and giving your viewers what they need. The Content: You need to focus on the key areas of interest of the website and stick to the list. If there is...

Gone are the days of having ads being aired on prime time TV and everyone would talk about them. The rules of marketing have changed and the internet is responsible for this. This is the time of internet videos. This begs the question- can you do anything to make your video more popular? Yes, you can: Viral videos usually fit in to one of a few categories: Funny videos are more often shared by people with their friends on Facebook and Twitter because people think their friends would laugh at it and be amazed by it or that they would...

Web analytics like PageRank, ‘number of visitors’ and ‘top 30 rankings’ are some of the most commonly used methods to monitor online marketing, there are other metrics which can be just as crucial. To really get an idea of how well your website is doing, monitoring conversion rates, number of backlinks collected and how engaged your visitors are, gives you a real picture of your success. Three metrics not to miss out on are: 1. Tracking Conversion Rates: develop a method to get a sense of what you’re getting in return. This...

When designing your website, you can either choose to be the master of your site elements or let your readers decide the look they prefer. A ‘Split Test’ is a simple way to find which elements on your site are most engaging for your readers. Split testing allows your website’s pages to be seen in different versions, which will help generate data about their effectiveness.  And while it might sound like complex task, Split testing is quite easy and can be done as follows: Choose page variables: Decide which page elements you want...

When it comes to internet marketing the number of clicks, hits or views, gives the idea of the websites viewership. So the bigger the number, the more the visitors and to keep these numbers high you need to understand how the search engine works   The search engines algorithm gets more and more complicated on every update to make sure that the most relevant information is showed to its users. There is no hard and fast rule that will get the work done. This article is intended to give a head start by discussing the key points on what...

Mobile Website If you want your business to stay in the market then you need to move according to the changing trends.  Making your presence known is one of the primary requirements of any business to do well. Before the internet and the World Wide Web, advertisements were limited to print media, radio and television. Once the world moved to the internet there was a major shift and companies soon launched themselves on the web. Virtually every company had their website hosted as it was more economic and global in reach. Now, with the...

One of the most important parts of an ad campaign on Google is the keywords that you use. You have to use the right keywords to reach out to your market and ultimately the top one or two words that you choose can make or break your campaign. AdWords displays sponsored and unpaid listings side by side. The great advantage of this is that you get linked to the people who are already searching for what you are offering. You just need to get the right keywords- the ones they are searching for, to connect with them. You have to describe what...