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In this world of the web almost everything is looked on the internet, whether it is booking you next flight, making dinner reservations or checking out your local plumbing service and comparing the rates and reviews to another plumbing service in the city, the internet is a reservoir of information. In such a situation, it is absolutely imperative that you pay close attention to the content that your site is handing out. If you are a business or a service working online, content management is a very serious issue, that cannot be taken...

Analytics are important, so important sometimes that you have to hire people with special skills to do the task for you. This time consuming operation of planning, remodelling, fine tuning, schema building etc. is not only complex but time consuming as well. But now all your data analysers can breathe out a sigh of relief. With Panoply, you can now harness smart data that automatically transfers your data into analytics, without much hassle. Panoply does all this through machine learning and natural language processing to learn remodel...

There are plenty of challenges to face when you’re the boss. Taking care of a large team of workers is one of the biggest you might have. But how on earth can you manage that team if none of them work in your building? Remote workers and freelancers are notoriously difficult to lead and manage. Fortunately, the world is changing. This type of working is becoming the norm. Managers are learning to excel and encourage productive working relationships from afar. Working Environment For any employee that works from home, privacy is essential....

Image Source Everyone has their own priorities when it comes to running a business. Some will care about their customers, some will focus on impact, and most will want to push profits, but not everyone really cares about the kind of boss they are. And when you want to run a successful business, that can often be a big mistake. Even when you think that you’re full of ideas and you’re good at the business game, if you’re not a nice person, you’re not likely to go very far. Remember, people work for people. Yes, high powered people...

A business trip is ultimately designed to increase profits within the company, so spending cash like there’s no tomorrow is ill-advised. The way to prevent over-expenditure is to create and stick to a budget. This budget can help you allocate money for various purposes, especially if you are away for any length of time. Once you have drawn up your allocated costs for various means and have your budget in place, you then need to apply sufficient discipline to stick with it. Here are some of the more typical costs associated with...

Social media marketing hаѕ become a huge source of traffic fоr modern companies, particularly those targeting the younger demographic. It’s rare to find a successful company these days that doesn’t engage on Fасеbооk, Twitter, аnd other social platforms. But оnе platform that’s not currently being utilized by all marketers is Snapchat, thе social media app that enables users to send limited-viewing-time, self-destructing video аnd picture messages. Snapchat’s one of the fastest growing social...

In a world of instant gratification and the need for speed, businesses have to work extra hard to make sure that they can perform what they need to do. The work modern companies have to do to keep up with change is huge. But, they have to do it, or it could come back to bite them. Making a business run at its full potential for efficiency isn’t an easy task. To help you out with this, this post will be exploring some of the different ways companies are working to make themselves faster. Physical Automation The first step in the journey...

Not that long ago, the main way a business could succeed was through the hard work of the owner and team of employees. Now, thanks to the advent of machine learning, companies can also use computing technologies to help power and improve their business. Machine learning is a type of artificial intelligence (AI) that is based on the idea that machines can learn and adapt through experience. While past AI relied on mostly pattern recognitions, machine learning is evolving to take additional data and adapt. Let’s take a look at four ways...

Mapping your customer journey is one of the most cost-efficient ways to boost your business and turn prospective customers into loyal brand advocates. Focusing on the customer journey yields 55 percent more revenue from cross-sells and 250 percent more revenue from customer referrals, Aberdeen Group research shows. Motivated by these types of results, more companies are implementing customer mapping, with Gartner projecting that 60 percent of large companies will have in-house customer mapping capability by 2018. These numbers build a...

There are so many things to consider when becoming an entrepreneur. From the moment the idea popped into your head, to the moment you first enter your new office, you will constantly be learning. No matter what niche you’re entering into, everyone need to start out the same way. From the bottom, so make sure you do it right with these simple tips to help you keep on track. Marketing Marketing your business is key. Getting your name out there from the beginning is essential for every new business owner. But make sure you’re doing it...