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Andrew Lisa

Andrew Lisa is a freelance writer living in Los Angeles. He writes about small business management and offers budget help and software reviews.

The first SMS message was sent from a computer to a phone at an office party in 1992. More than two decades later, text messaging remains a powerful business...

No matter what your industry, customer service is a key to success. From the old days of Public Switched Telephone Network dominance to the modern era...

No one envies pricing officers. Pricing is difficult job that is hard to get right and easy to get wrong – especially initially or when entering...

Text messaging has been around for more than 20 years, and it is still growing as a staple of communication across all age groups and demographics. SMS...

For many Americans, the power of short-code text became evident in the hours and days following the 2010 earthquake that devastated Haiti. In the immediate...

People avoid creating personal budgets for a lot of reasons. The most common reason, however, is that it involves confronting your finances and staring...

Going into business for yourself might be the biggest undertaking of your life. But like anything worth doing, it will be difficult, and there will be...

If you have a business, you have a brand. You can either take control of your brand’s image and portrayal, or throw yourself at the mercy of the...

Sales, marketing and business in general is about people. People are about communication and communication is about language. If you want to succeed in...

Asia may just be the most exciting region in the business world heading into 2015 – which is the first real year of global economic recovery, by...