Apple, Microsoft, Adobe Summons To Explain Their Price Strategies In Australia

Posted on Feb 11 2013 - 11:22am by Editorial Staff

An interesting query come in light last year when the Australian government pledged to investigate why the country’s consumers pay more for downloads leading the authorities to summon Apple, Microsoft and Adobe on explaining their pricing strategies. According to Australian publication, Kotaku, the three tech companies are sending their representatives in order to discuss the issue at a public hearing in Canberra on March 22. In case if the companies do not send their representatives, they have to face legal action in the country.

The investigating committee member, MP Ed Husic said: These firms should have cooperated and been prepared to be more open and transparent about their pricing approaches. In what’s probably the first time anywhere in the world, these IT firms are now being summoned by the Australian Parliament to explain why they price their products so much higher in Australia compared to the US.

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