Amazon Adds An In-App Purchasing App Enhancing Purchasing Experience

Posted on Apr 11 2012 - 6:58am by Editorial Staff

Amazon announced an In-App Purchasing (IAP) service which is simple for developers to integrate and helps monetize their apps and games, while offering customers a seamless and secure 1-Click purchasing experience. It would be easy for Amazon Appstore developers to offer digital content and subscriptions for purchase within apps and games that are available on millions of Kindle Fires and other Android devices.

“Amazon Appstore’s In-App Purchasing service enables developers to generate more revenue from their apps,” said Aaron Rubenson, Director of Amazon Appstore. “In-App Purchasing is simple to integrate and gives developers access to millions of Amazon customers who are already familiar with Amazon’s 1-Click payment system. Many of Amazon Appstore’s customers have shopped with Amazon before and they trust Amazon’s easy payment process, which leads to higher conversion of developers’ in-app content and subscriptions.”

Top developers including ZeptoLab, Disney, Glu Mobile Inc., Storm8, Social Gaming Network, Gameloft, G5 Entertainment Inc., and top publishers like Cond√© Nast, The Wall Street Journal and New York Post, have already integrated Amazon Appstore’s In-App Purchasing API and are offering millions of Amazon customers in-app content and subscriptions. So what you are waiting for try your hand and update us with your experience.

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Editorial Staff

Editorial Staff at I2Mag is a team of subject experts led by Karan Chopra.