3 Ways To Compress Business Videos For Distribution

Posted on Oct 29 2017 - 9:10am by Editorial Staff

When you’re distributing business videos their file size is often a concern. Not only does it take longer to transfer larger file sizes, but some methods of distribution have strict file size limitations – such as with email. In some cases there may even be bandwidth issues if you’re attempting to transfer lots of large video files over the internet.

Due to these issues, it is important that you are able to adapt and compress your business videos so that they consume less space. In particular you should be aware of the 3 main ways in which this can be done:

Using formats and codecs with better compression

Newer formats and codecs are generally able to compress videos a lot, meaning that they will have smaller file sizes with identical quality. One of the most popular formats for compression is definitely MP4 paired with the H.264 codec, which could reduce file sizes by upwards of 20% – depending on the original format or codec that was is use.

Reducing the resolution, frame rate or bitrate

Another way to compress videos and reduce their file size is to reduce the resolution, frame rate or bitrate of the videos. Needless to say this will impact its quality – which is why you will have to find a balance that gives you an acceptable file size along with a decent enough video quality.

Trimming unnecessary footage or splitting videos

Technically speaking this isn’t a way to ‘compress’ videos per se, but it can help you to reduce the file size of business videos. Essentially it entails trimming out any unnecessary footage from your video so that it is shorter and has a smaller file size, or splitting it into several smaller videos that can be sent more easily and are less likely to run into file size limitations.

Depending on the situation and the video you are likely to find that one of the options listed above is preferable over the others. Overall however it is a good idea to be able to compress videos and shrink their file size with all three – which is why Movavi Video Converter is such a good solution.

Using Movavi Video Converter you can convert AVI, WMV, MOV or WebM to MP4 with a H.264 codec for the best compression. Additionally you can adjust the video parameters such as the resolution, frame rate or bit rate, or edit it to trim out unwanted footage or split it into parts. In short you will be able to choose exactly how you want to compress your video depending on your needs.

Make no mistake Movavi Video Converter is likely to be useful in other ways as well for businesses as it can convert audio and image files, improve video quality, create animated GIFs, grab screenshots, extract audio tracks, and much more. All in all it is a great and multifaceted tool that will help you to handle media files more effectively in a business setting.

About the Author
Editorial Staff

Editorial Staff at I2Mag is a team of subject experts led by Karan Chopra.